Career lessons learned from successful women

November 30, 2010

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career woman

I had the pleasure of attending the first annual The Successful You 2010 Women’s Leadership Forum at the Microsoft NERD Center. This conference brought together leading women from many industries, who shared their stories. One of the sessions was “Lessons Learned: Women’s Career Decisions in Review.” We can always learn from others’ experiences. The panelists: […]

The future of news in an online world

November 23, 2010

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future of news

Are newspapers dead? I think that the delivery of news has changed and that newspapers are no longer the preferred medium for most people. The final FutureM Conference session that I attended was on “The Future of News: Payments, Platforms and Places.” Here are the thoughts of these news experts. The panelists: Bianca Bosker – […]

Five Successful Personal Branding Techniques

November 16, 2010

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personal_branding_nancy_loderick

Last weekend, I was spoke about entrepreneurship and personal branding at my alma mater, Mount Holyoke College. This was part of the annual student-run conference about careers. Mount Holyoke alumnae and friends were invited back to speak about their experiences. There were several panels covering many industries: entrepreneurs, marketing, creative arts, investment banking and non-profits. […]

Be productive – live in the moment

November 10, 2010

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productivity

As one who loves intense exercise, it came as a surprise to me that I also love yoga and meditation. It took me awhile to understand this. Both yoga and meditation teach you to be present in the moment and not think about the past or the future. This was easy to do with yoga […]

Posted in: business

How to build a better website

November 3, 2010

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build a better website

Another great FutureM Conference session was “A Webiste Makeover Event: The Future Face of Digital Business.” As a person who helps companies build better websites, I was particularly interested in this event. The speakers: Richard Banfield – CEO of Fresh Tilled Soil, which designs web interfaces for entrepreneurs. Chris Merrill – CEO of Super Web-o-Matic, […]

Use new rules of customer engagement to your advantage

October 26, 2010

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customer engagement

What does marketing success mean? Getting customers, engaging customers and keeping customers. A FutureM Conference session, “Harnessing New Methods of Customer Engagement,” addressed this. The panelists were some heavy hitters from successful companies, so it was great to hear their perspectives. The panelists: John Meyer – CEO of Axciom. Axciom is a global interactive marketing […]

What is the future of marketing?

October 20, 2010

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future of marketing

No one can predict the future, but one can study current trends and extrapolate future trends. At a recent FutureM conference session on “The Future of Digital Strategy,” several marketing experts shared their views on the future of marketing. This panel was especially interesting because the companies were not your typical online marketing companies, they […]

Some days you have it and some days you don’t

October 12, 2010

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success

  Last Wednesday was a great day. Here’s what I accomplished: *Woke up at 4 am before my alarm. *Did an intense leg workout and felt energized afterwards. *Finalized and published my blog post, Just push through it. *Wrote a draft of this blog post. *Completed a strategic marketing plan draft for the Boston Business […]

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Posted in: blogging, business

Just push through it

October 6, 2010

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Nancy Loderick hiking

The theme for these past few weeks is how my hobbies like hiking and kayaking have helped me in the business world. This post is no different. I went for a three hour hike this past weekend. The weather was perfect, cool and clear. About halfway through my hike, I felt blisters starting to form […]

Posted in: blogging, business, writing

How kayaking helped me learn technology

September 28, 2010

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Nancy Loderick kayaking

  I finally figured out how kayaking has helped me in business. Who would have thought that a low tech activity like kayaking could be such a help in learning technology?   Here’s what kayaking has taught me about technology: 1. Stop waiting for that perfect moment and just do it. A perfect kayaking day […]

Posted in: blogging, online, technology