Okay, so social media is here to stay. But it seems it is degenerating into quick hits. A few recent experiences got me thinking about how little thought we put into what we say on social media. 1. Why connect. I’m a big LinkedIn user, since it is more for professional use. I am always […]
I am so fortunate to live in Boston, where the tech and marketing community is so vibrant. There are just so many wonderful networking and learning opportunities here. One organization that has created some great events is MITX, the Massachusetts Innovation and Technology Exchange. Unfortunately, some recent events have made me change my opinion of […]
As we are having our 4th big snowstorm in two weeks, I am really, really enjoying my Jessica Smith workouts. Jessica lives and films her workouts in Florida. It is so nice to see palm trees, pretty water views, boats and pelicans. I can pretend that I am somewhere warm. Maybe I should write a […]
I had a blast at the recent Hubspot Inbound Marketing Conference. It was held August 19-22 at the Hynes Convention Center in the Back Bay area of Boston. I love, love, love going into the city. I also love learning new things and hearing what is new in marketing. You may be asking, “what the […]
Have you ever been to a WordCamp? If not, you should go. I love WordPress and I love learning new things about it. I’ve been fortunate to attend WordCamps in Boston and New York. This year’s WordCamp Boston isn’t until October, so I was excited to find out about WordCamp Providence would be held August […]
I love how my blog ideas come to me through my everyday activities. This post came out of a simple question from my husband, “Do you hit “like” for Facebook Fan pages?” My first response was, “No way, I have no interest in big companies and their products. They only want me to “like” their […]
Let me make you think a bit more – what is your perfect work day? We all could easily come up with our perfect vacation. I’m blessed that I love my life and my work, so I can also come up with my perfect work day. As a matter of fact, this day occurred just […]
If you want to use your blog for lead generation, you must have a relevant call to action. A call to action is something that causes the reader to act. I recently had the pleasure of hearing David Wells speak at WordCamp Boston 2012. David is a Marketing, Web Development and Social Media consultant. His […]
Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]
We all are marketers to some extent. Whether you have the word “marketing” in your job title or even if you’re a behind-the-scene programmer, you may need to sell your ideas or approach to your users or your manager. A few months ago at Boston BarCamp 6, an unconference held at MIT, I heard Jonathan […]
Nancy Loderick's Blog 
April 4, 2018
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