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A kind word can do wonders

October 21, 2020

We all are a bit stressed these days. Hah – that’s an understatement. So I decided to bite the bullet and schedule some health screenings that I had put off because of COVID. Yes, I was very nervous about going into the hospital. I still picture millions of COVID germs floating around in the air […]

It’s not all or nothing

February 8, 2017

Blame it on my foot surgery. Since December, I have not been able to get up at my usual 4:30 am. For the first few weeks, I could use the pain medications as my excuse since they made me really sleepy. Then, it was my body healing. But it has been two months now. Maybe […]

The future of marketing

October 21, 2015

The décor for the Future M conference was, appropriately, futuristic. For pictures see, My week at Future M. And not surprisingly, the theme was the future of marketing. Here are some main points from the first keynote talk, “Innovation in Technology” by Brian David Johnson, Futurist and Principal Engineer at Intel. We can turn anything […]

My week at Future M

October 14, 2015

I just finished up a fantastic week learning all about the future of marketing. Wow, with technology changing nearly every day, things in the business world change quickly too. I will be doing a series of posts about what I learned, but to start things off, I thought you all would enjoy hearing (or should […]

Random thoughts on a day spent in Boston

June 10, 2015

Because of my consulting work, I have had to spend many days in Boston. I love going into the city. I have a whole fun routine for these days. I get up insanely early and exercise; I then take the train into Boston. I forgot a book this time, so I was doing a lot […]

Mystery solved

November 19, 2014

So for those of you waiting on the edge of your seat for the answer to last week’s, What is it???, the answer is here. It is a Netgear Nighthawk Smart Wi-Fi Router. What?? In English terms, it’s a machine that allows your computer, smartphone, tablet or any other device to connect to the Internet […]

Marketing trends – content and story telling

October 22, 2014

Creating engaging content was another big topic at the Inbound Marketing Conference. These days, everyone is bombarded with information and it is overwhelming. How do you stand out from the crowd? Telling a good story is a great way to do this. For effective content you should: 1. Tell a story. Since the beginning of […]

Marketing Trends – it’s all about people

October 15, 2014

I was laughing to myself the entire time I was at the Inbound Conference; we all wanted to learn about the latest trends. Marketing is all about people. Oh yes, that was an earth shattering revelation. I’ve been in the business world over 25 years and it is fascinating to me to see how some […]

How I spent my September

October 8, 2014

A slightly different twist than “How I spent my summer vacation.” Well you all know how I spent my summer – kayaking and eating Blizzards from the Dairy Queen. Now it’s time to buckle down and get serious. Fall is my favorite time of year; I have so much energy because of the clear, crisp […]

8 secrets of a successful product launch

May 21, 2014

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Another favorite session from Product Camp at the Microsoft NERD Center was given by Hubspot, a Cambridge-based company that is the world’s leading inbound marketing and sales platform. Maggie Hibma and Jeffery Russo, Product Marketing Specialists at Hubspot. There are no secrets really, but this makes for an intriguing title, doesn’t it? It’s all quite […]