Browsing All posts tagged under »marketing«

What’s in a name

February 13, 2019

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As a marketing person, I thought I was immune to all the tips and tricks marketers use to draw you in. I guess not. I was shopping at my favorite food store, Market Basket, and I was very excited to see that they now carry organic milk. Market Basket is known for its low prices […]

The secret to watching the Super Bowl

February 6, 2019

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Yes, I live in New England and I am proud of that fact. Yes, I am proud of our sports teams, but I don’t live and breathe sports. As the annual Super Bowl was upon us and I was not looking forward to suffering through, er sitting through another game of 300 pound men jumping […]

Social media faux pas

April 4, 2018

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Okay, so social media is here to stay. But it seems it is degenerating into quick hits. A few recent experiences got me thinking about how little thought we put into what we say on social media. 1. Why connect. I’m a big LinkedIn user, since it is more for professional use. I am always […]

Tips for watching the Super Bowl

February 7, 2018

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Blah, blah, blah. I don’t like football. There is just something very weird about 300 pound men jumping on top of each other. And for this they get paid millions of dollars a year! I just don’t get it. This dates back to my junior high days when I was a cheerleader. We had a […]

Awful marketing

September 27, 2017

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What ever happened to honesty and integrity? I know, I know, I am asking a rhetorical question, but two recent incidents really got me thinking. By now, you all must have heard of the Equifax data breach. At least 143 million names, birthdates and social security numbers were stolen by hackers getting into Equifax. Now […]

Confusing marketing

August 2, 2017

Comments Off on Confusing marketing

I spent my younger years baking in the sun. What could be better than being blonde and tanned? Now I am paying the price with several bouts of skin cancer. So now, I am meticulous about wearing sunscreen, even in the winter. I especially like Coppertone Water Babies sunscreen; it works the best. I was […]

The future of marketing

October 21, 2015

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The décor for the Future M conference was, appropriately, futuristic. For pictures see, My week at Future M.  And not surprisingly, the theme was the future of marketing. Here are some main points from the first keynote talk, “Innovation in Technology” by Brian David Johnson, Futurist and Principal Engineer at Intel. We can turn anything […]