Browsing All posts tagged under »personal branding«

What is it?????

September 14, 2016

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What do you think?  A word to some of my friends  (and you know who you are) – you will know immediately what this is.

Now THAT’S great marketing

February 18, 2015

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As we are having our 4th big snowstorm in two weeks, I am really, really enjoying my Jessica Smith workouts.  Jessica lives and films her workouts in Florida.  It is so nice to see palm trees, pretty water views, boats and pelicans.  I can pretend that I am somewhere warm.  Maybe I should write a […]

How do you know when it’s time for a change?

September 17, 2014

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Change is hard and it is scary. But it can also be exhilarating. I got to thinking about this as I change my exercise rotation. I’ve had a very successful run at doing barre (ballet-type) exercises. I think it’s time for a change though and so I’ve been doing P90X3. (Which stands for Power 90 […]

It’s not about the marketing

May 7, 2014

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Does good marketing insure success? No it doesn’t. Companies need to have substance and a personal connection behind their marketing claims. Mr. Ken is certainly enjoying a connection with his Easter Peep donut! It’s hard to see, but there is a little pink Easter Peep nestled in the donut hole.  As cute as that is, […]

What’s in a name?

February 20, 2013

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For marketing and branding, a good name is key. The name of a product, service or company should reflect the essence of it. As a marketing person, I should be quite creative right? This is true most of the time, but I’m stuck on thinking of a catchy name for my new fitness and health […]

Are you for real?

September 19, 2012

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It took me until my 40’s to be real. Up until then, I was following what I thought I “should” be doing. Now I follow my heart. And you know what? I’m happier and more successful. It’s also about being authentic. We keep hearing that for social media to be effective, you must be authentic. […]

Reflections on the end of summer

September 12, 2012

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I’m torn about summer coming to an end. On one hand, I will miss all the hours of daylight. I love getting up early – can we say 4 am?. By the time I’m done with my healthy breakfast at 5 am, it’s already getting light outside. On the other hand, this has been a […]