How to use online review sites

April 4, 2012

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how to use online review sites

I recently attended a fascinating session about the importance of online review sites. This session was given by Francis Skipper and Halley Sheffield of 451 Marketing, a public relations, social media marketing and search marketing agency. The information they presented was so helpful, I just had to blog about it. Why are online review sites […]

10 Quick and Easy Content Ideas

March 28, 2012

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10 quick and easy content tips

Even the most creative among us get writer’s block sometimes. Effective marketing is all about creating valuable and interesting content. Here are some quick ideas to jump start your content marketing. 1. First and foremost, mix things up! If you usually write something, do a video instead. If the thought of filming a video leaves […]

9 Tips for Succeeding in Business

March 23, 2012

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succeed in business

The material in this blog post is thanks to Scott Savitz, a very successful entrepreneur and founder of Shoebuy.com. I attended Foley Hoag’s Emerging Enterprise Center Tech Talk Tuesday this week and Scott was one of the speakers. Scott’s talk was geared towards entrepreneurs, but these tips can apply to anyone wanting to succeed in […]

Posted in: business, life, marketing

6 Tips How to Use Social Media Effectively

March 9, 2012

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use social media effectively

Social media is everywhere and it can be overwhelming to keep up with it all. How much time should you devote to online marketing and social media? Where should you focus your efforts? These 6 tips for using social media effectively should help you plan your time. 1. Determine your goals. Exactly what are you […]

5 Tips How to Make Your Website Successful

March 1, 2012

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tips for successful websites

As you probably know, fitness and outdoor activites are my passion. I was very excited to find a website called Sparkpeople.com. Sparkpeople has all the elements of a successful website and community. I would now be able to easily track my exercise and nutrition.   My 5 tips on making your website successful: 1. Create […]

Too much technology!

February 23, 2012

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too much technology

Technology has touched all of our lives and in many ways, has improved them. These days I think there’s too much emphasis on technology. A recent example drove this point home for me. How do you know that you have too much technology in your life? 1. You are stiff and sore at the end […]

Secrets of successful teamwork

February 16, 2012

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successful communication

I’m active in several professional associations. I do this because I want to meet new people, build my skills and most importantly becasue I want to give back. One organization has it right and another has a ways to go. Both of these groups have people who are: **committed to the cause **smart **hard working. […]

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Posted in: business, life, marketing

Lessons learned from the Super Bowl

February 9, 2012

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lessons learned from the super bowl

Now that the excitement has died down from the Super Bowl, we can reflect on what happened. Even though I live in Boston, I am not a football fan. I still don’t understand the appeal of very large men jumping on top of each other. Of course, if I were to get paid millions of […]

Posted in: business, life, marketing

Lessons learned from playing Sudoku

February 2, 2012

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lessons learned from playing sudoku

Playing Sudoku is one of my favorite ways to relax. For those of you unfamiliar with Sudoku, it’s: A puzzle in which players insert the numbers one to nine into a grid consisting of nine squares subdivided into a further nine smaller squares in such a way that every number appears once in each horizontal […]

Posted in: business, life, writing

Find the wonder and change your life

January 26, 2012

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find the wonder

A few days ago, I was pulling out of my garage. I was cranky and stressed, thinking about all the errands I had to do and wondering if I could finish them all in time. I also had to go over and shovel my Mom’s driveway and I was dreading that since I just shoveled […]

Posted in: business, life