Enough with the newsletters!

June 22, 2012

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bad newsletters

Dear Colleague, Even though it’s been almost 20 years since we’ve worked together, I’m glad we keep in touch periodically. I do enjoy hearing what you’re doing. We’ve helped each other over the years and I’m grateful for that. I’m glad you’ve found a new career. I wish you much success. I’m not glad that […]

Posted in: business, marketing

WordCamp NYC 2012 – an excellent adventure

June 15, 2012

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wordcamp nyc 2012 tshirts

What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]

How yoga helped me succeed in business

June 7, 2012

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how yoga helped me succeed in business

At first glance yoga and business seem to be exact opposites. To use yoga terms, yin and yang. Yoga is about feeling calm and centered, while business is about being alert and winning. That may be true, but if you dig deeper, you’ll see it’s much more than that. I’m currently doing an 108 day […]

Posted in: business, life

Lessons learned from the Facebook IPO

May 31, 2012

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lessons learned from facebook ipo

Unless you live in a cave, you’ve heard about Facebook’s IPO on May 18th. To say there’s been a lot of controversy surrounding this is an understatement. The facts: May 18th stock valued at $38.00 per share May 18th Market Value = $100 billion. (yes, that’s a billion, not a million!) This was the second […]

Why I don’t like Google plus

May 17, 2012

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why I don't like google plus

I started out to write a blog post about “How to Use Google +” but I got sidetracked. As a person who loves technology and who wants to stay current with the latest trends, I dutifully signed up for Google + when it was still in its beta stage. I then promptly forgot about it. […]

4 Reasons to love Facebook ads

May 9, 2012

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4 reasons to love facebook ads

**SPOILER ALERT**This post is not going to be about how and why companies should embrace Facebook ads. It’s written from the perspective of the target audience (me). I know that ads are a ‘necessary evil,’ especially on free websites. I hate ads! They are annoying, irrelevant and in my face. That’s why I use Firefox […]

Do not regret the past, focus on the present

May 2, 2012

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have no regrets

At one time or another, we all long for the “good old days,” whatever that means. It’s all too easy to get wrapped up in the past and what might have been. We regret things we did or didn’t do. This point was driven home for me with a recent experience. I got the call […]

Posted in: business, life

How a torn hip cartilage made me more creative

April 25, 2012

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how to be more creative

I am sitting here, fidgeting away. I tore some cartilage in my hip and I can’t move as much as I would like. I could use this as an excuse to drown my sorrows in food or to be distracted from my job search. Instead, I’m rev’ed up and full of energy. Why? How my […]

Posted in: blogging, business, life

4 Blog Content Tips

April 18, 2012

Comments Off on 4 Blog Content Tips

blog content tips

Blogging is not like other writing, it’s a lot more informal and it’s on the web. People have the attention spans of gnats these days, so you need to grab their attention quickly. Here are some practical tips for writing easily read blog posts: 1. Use formatting. People like to skim articles, so this will […]

How to create a content strategy – 7 steps

April 11, 2012

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how to create a content strategy

Gone are the days of push marketing. Who ever bought something because of those annoying in your face ads? Now, it’s all about creating valuable content that has people coming back again and again to you. Content strategy is NOT selling your products and services. It’s selling your knowledge and developing trust with your customers. […]