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Browsing All posts tagged under »social media«
How to build better online communities
Social media is all about community. Even though most of us are glued to our iPhones and Blackberries, we are doing this so that we can be connected to other people. I say, “what about looking up from these devices and having a face-to-face conversation instead?” Alas, that’s a topic for another blog post. This […]
How to be authentic with Social Media – 5 tips
April 13, 2011
Being authentic is important in your personal brand. It’s also important when you use social media for either business or personal means. I attended a very interesting session about “Being an Authentic Voice in Social Media,” which was co-sponsored by the American Marketing Association Boston Chapter and the Social Media Club of Boston. The panelists […]
Content is king – what?
January 25, 2011
What the heck does content have to do with kings? You may be wondering the same thing. Or maybe not, in which case you can skip reading this post. Content is king simply means that content is the best way to extend your reach over the Internet. Gone are the days of “push” marketing, where […]
How to build a better website
November 3, 2010
Another great FutureM Conference session was “A Webiste Makeover Event: The Future Face of Digital Business.” As a person who helps companies build better websites, I was particularly interested in this event. The speakers: Richard Banfield – CEO of Fresh Tilled Soil, which designs web interfaces for entrepreneurs. Chris Merrill – CEO of Super Web-o-Matic, […]
Use new rules of customer engagement to your advantage
October 26, 2010
What does marketing success mean? Getting customers, engaging customers and keeping customers. A FutureM Conference session, “Harnessing New Methods of Customer Engagement,” addressed this. The panelists were some heavy hitters from successful companies, so it was great to hear their perspectives. The panelists: John Meyer – CEO of Axciom. Axciom is a global interactive marketing […]
What writing has taught me about life
September 8, 2010
So I’ve finally found my voice. It took long enough, but better late than never. I love to write and I love to teach others about technology. Blogging and writing book reviews is the perfect combination. What writing has taught me about life: 1. It takes courage to follow your passion. All along the […]
I just don’t get this Twitter thing
August 25, 2010
Tweet, tweet. Twitter terms are cute, but so what? I’ve read a lot about how to use Twitter effectively, but I still don’t get it. I just don’t care for hourly updates, even from experts. I mean, no one can be THAT interesting all the time. I try to practice good Twitter etiquette. If someone […]
What I’ve learned from Social Media
August 18, 2010
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Whenever I delve into something different, I always learn something new about myself. Social media is no different. Here’s what I’ve learned about myself from using social media. 1. I’m not really social. I’m not anti-social, but then again I’m not one for being connnected 24/7. No surprises on this since I needed a lot […]
Why everyone needs Social Media
July 28, 2010
You can’t escape it, Facebook, Twitter and LinkedIn are everywhere. Think you can ignore it all? Think again. Here are 5 Reasons why you need Social Media: 1. Define your online presence. The first thing anyone will do before meeting you is to Google you. You want to have some control over what they see. […]
Why you need a vacation from Social Media
July 21, 2010
It’s summer, so ignore your iPhone! Turn away from Twitter! Close your computer! Summer means vacation, so why not take a vacation from social media? Here are four good reasons why you should: 1. Changing your routine boosts creativity. When you change how you do something, new neural pathways are created in your […]
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Nancy Loderick's Blog 
April 27, 2011
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