This question comes up a lot if you’re looking for a job. We all should have a personal brand. For me the answer has changed as I’ve gotten older. The answer also changes depending upon the context. What do you say when people ask you about yourself? Here’s what I’ve said over the years. […]
January 11, 2011
It’s a new year and time for new resolutions. In an attempt to be held accountable this year, I’m going public with my resolutions. My 2011 resolutions: Blogging 1. Reach out to more bloggers. 2. Update my blog theme. 3. Investigate moving my blog to WordPress.org. 4. Write posts in advance. Career 1. Attend at […]
November 16, 2010
Comments Off on Five Successful Personal Branding Techniques
Last weekend, I was spoke about entrepreneurship and personal branding at my alma mater, Mount Holyoke College. This was part of the annual student-run conference about careers. Mount Holyoke alumnae and friends were invited back to speak about their experiences. There were several panels covering many industries: entrepreneurs, marketing, creative arts, investment banking and non-profits. […]
October 6, 2010
The theme for these past few weeks is how my hobbies like hiking and kayaking have helped me in the business world. This post is no different. I went for a three hour hike this past weekend. The weather was perfect, cool and clear. About halfway through my hike, I felt blisters starting to form […]
April 28, 2010
Okay, so you’ve completed your LinkedIn profile, crafted a killer tag line, have lots of glowing recommendations – now what? How do you make your LinkedIn profile stand out from the other 65 million other profiles? Before you start, you should define your goal. My goal is to showcase my skills as a content marketing […]
March 23, 2010
The Internet choices are overwhelming and it’s hard to know where to start. Here are some suggestions to get you started on putting your content online. 1. Participate in Forums. LinkedIn Question & Answer is a great place to start. Also, try LinkedIn groups or other forums in your industry. Answer questions in […]
March 12, 2010
To really stand out from the crowd, you must create interesting content and update it frequently. This means more than merely listing your qualifications on all the various online sites. What makes you unique? 1. Make a list of your areas of expertise. Making the list was the easy part for me since I have […]
March 30, 2011
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