Browsing All Posts filed under »social media«

Hangin’ out with Google

August 19, 2015

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Do you hang out? I don’t think I ever just hung out, even when I was a teenager. Unless you count quietly reading a book all afternoon. I could never see the point of just sitting and doing nothing, even if I was in the company of good friends. Google, which will soon take over […]

Targeted marketing – good or bad?

May 13, 2015

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Targeted marketing is a process of identifying potential customers and promoting products and services via mediums that are most likely to reach those customers. Targeting is a marketing buzzword. I dislike buzzwords, heck I even dislike the word “buzzword.”When I did a search for images of “targeted marketing,” all the images showed a dart pointed […]

One space or two?

April 22, 2015

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I don’t know if you’ve been keeping up to date on the latest controversy. No, it’s not about the Boston Marathon Bombings or Obamacare or Hillary Clinton, it’s about whether or not you should have one space or two spaces after the end of sentence. Okay, so maybe I spend a little too much time […]

Scary marketing

March 25, 2015

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I was going to do a blog post about, “Where’s Waldo?” but that will have to wait. I have to get something off my chest. Here’s an email that I just got: **************************************** Hi Nancy, I hope all is well! My name is Yutaka Yamamoto and I’m with Oracle’s Business Intelligence and Analytics team, as […]

Now THAT’S great marketing

February 18, 2015

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As we are having our 4th big snowstorm in two weeks, I am really, really enjoying my Jessica Smith workouts.  Jessica lives and films her workouts in Florida.  It is so nice to see palm trees, pretty water views, boats and pelicans.  I can pretend that I am somewhere warm.  Maybe I should write a […]

Nancy vs. Smartphone – Round 1

December 10, 2014

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Round 1 of Nancy vs. Smartphone has ended. It’s a tie. Here’s the story. 1. The delivery. Ever since I ordered my new toy smartphone, I have been running to the window, anxiously waiting for the UPS guy to deliver the package. I see a UPS truck come down the street – hurray! But it […]

What is it??????

November 12, 2014

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I am off to two conferences this week; a marketing summit and a data conference.  So, it’s time to be mysterious.  Can you guess what this is?  It could be a spaceship or a microwave antenna or something else.  What do you think? All will be revealed next week.  And I will try to tie […]

Marketing trends – content and story telling

October 22, 2014

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Creating engaging content was another big topic at the Inbound Marketing Conference.  These days, everyone is bombarded with information and it is overwhelming.  How do you stand out from the crowd?  Telling a good story is a great way to do this. For effective content you should: 1.  Tell a story. Since the beginning of […]

Marketing Trends – it’s all about people

October 15, 2014

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I was laughing to myself the entire time I was at the Inbound Conference; we all wanted to learn about the latest trends. Marketing is all about people. Oh yes, that was an earth shattering revelation. I’ve been in the business world over 25 years and it is fascinating to me to see how some […]

How I spent my September

October 8, 2014

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A slightly different twist than “How I spent my summer vacation.” Well you all know how I spent my summer – kayaking and eating Blizzards from the Dairy Queen. Now it’s time to buckle down and get serious. Fall is my favorite time of year; I have so much energy because of the clear, crisp […]