What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]
**SPOILER ALERT**This post is not going to be about how and why companies should embrace Facebook ads. It’s written from the perspective of the target audience (me). I know that ads are a ‘necessary evil,’ especially on free websites. I hate ads! They are annoying, irrelevant and in my face. That’s why I use Firefox […]
I am sitting here, fidgeting away. I tore some cartilage in my hip and I can’t move as much as I would like. I could use this as an excuse to drown my sorrows in food or to be distracted from my job search. Instead, I’m rev’ed up and full of energy. Why? How my […]
Blogging is not like other writing, it’s a lot more informal and it’s on the web. People have the attention spans of gnats these days, so you need to grab their attention quickly. Here are some practical tips for writing easily read blog posts: 1. Use formatting. People like to skim articles, so this will […]
Gone are the days of push marketing. Who ever bought something because of those annoying in your face ads? Now, it’s all about creating valuable content that has people coming back again and again to you. Content strategy is NOT selling your products and services. It’s selling your knowledge and developing trust with your customers. […]
Even the most creative among us get writer’s block sometimes. Effective marketing is all about creating valuable and interesting content. Here are some quick ideas to jump start your content marketing. 1. First and foremost, mix things up! If you usually write something, do a video instead. If the thought of filming a video leaves […]
The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people. The most used […]
This is the time of year when I pause and give thanks for all my blessings. I’m grateful for my family and friends and for my good health. I try to give back all year long. I do it because it feels good and not because I expect anything in return. But, good things are […]
Having a guest blogger for your blog can be a wonderful thing. You get new ideas, new perspective and even a new audience. However, there is a scam going on in the blogospshere that you should know about. These supposed guest bloggers are nothing more than scam artists who want to use your blog to […]
I spent the past week at the FutureM conference, a community-driven Boston-area event that brought leading marketers and technologists together. Over 100 sessions were held throughout the week. With so much going on, it was hard to take it all in. Out of all the great information and discussion, there were three future marketing trends […]
Nancy Loderick's Blog 
June 15, 2012
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