Browsing All Posts filed under »online presence«

Learn from blogging

May 3, 2010

8

  I started blogging as an outlet for my love of writing and to build my online presence. Blogging has turned out to be so much more than that. It’s serendipity. My unexpected lessons learned from blogging:   1. Change in perspective. I now look at everything with new eyes, always mindful of what I […]

4 tips to make your LinkedIn profile stand out

April 28, 2010

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Okay, so you’ve completed your LinkedIn profile, crafted a killer tag line, have lots of glowing recommendations – now what? How do you make your LinkedIn profile stand out from the other 65 million other profiles? Before you start, you should define your goal. My goal is to showcase my skills as a content marketing […]

7 biggest mistakes in social media and how to avoid them

April 16, 2010

6

It’s easy to get started with Social Media. That is both a curse and a blessing. Too many people jump into the fray without much thought. Here are the 7 biggest mistakes you can make and how to avoid them. 1. If you don’t know where you’re going, any road will take you there. What […]

What Survivor can teach you about social media

April 7, 2010

2

and I’ll admit it, I’m a big Survivor fan. Yes, this classical music, Masterpiece Theater person also likes reality tv. What does Survivor have to to with Social Media? Here’s my take: Everyone is talking about it Relative unknowns can become ‘famous,’ if only for a short while It offers a microcosm of human behavior […]

How to put your content online

March 23, 2010

6

  The Internet choices are overwhelming and it’s hard to know where to start. Here are some suggestions to get you started on putting your content online.   1. Participate in Forums. LinkedIn Question & Answer is a great place to start. Also, try LinkedIn groups or other forums in your industry. Answer questions in […]

How to create effective online content

March 12, 2010

4

To really stand out from the crowd, you must create interesting content and update it frequently. This means more than merely listing your qualifications on all the various online sites. What makes you unique? 1. Make a list of your areas of expertise. Making the list was the easy part for me since I have […]

Personal branding – when less is more

March 5, 2010

6

How much of an online presence do you need? Some advise you to be on as many sites as possible so you increase your chances of being found online. I disagree. I recommend that you have quality content on a few sites. Focus on the mainstream sites like LinkedIn, Facebook and Zoominfo. Focus on niche […]

Best Facebook applications for personal branding

February 22, 2010

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      My goal was to write a post about the best Facebook applications for personal branding. I quickly learned that the list was a very short one! I started with the Mashable blog post: 30+ Apps for Doing Business on Facebook. As I dug further into the more interesting apps on the list, […]

Facebook privacy – 8 important tips

January 22, 2010

6

Before deciding on your Facebook privacy controls, ask yourself: “what are my reasons for being on Facebook?” Is it just for fun and to keep up with friends? Or is it to create more of an online presence? If you’re on it just for fun, you may want to have your information more private than […]

How to choose meaningful Facebook friends

January 12, 2010

10

Is a Facebook friend the same as a real-life friend? It depends. This advice is for those who want to have meaningful connections on Facebook. 1. Start with people you know. On your Facebook Home Page, in the lower right corner are the links you’ll need (see big green arrow). Click on the image below […]

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