Browsing All Posts filed under »business«

My 2012 blogging in review

January 10, 2013

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The WordPress.com stats helper monkeys prepared a 2012 annual report for my blog. Here’s an excerpt: 600 people reached the top of Mt. Everest in 2012. This blog got about 5,700 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 10 years to get […]

Move beyond the hype

September 27, 2012

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Would you want to look like this? Would you buy a product that promised you would look like this? The marketing copy for the product says:(taken directly from the Beach Body website) “Man Up. Commit to the Beast. And go from scrawny to brawny in 90 days or less. Get big. And get noticed. With […]

Are you for real?

September 19, 2012

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It took me until my 40’s to be real. Up until then, I was following what I thought I “should” be doing. Now I follow my heart. And you know what? I’m happier and more successful. It’s also about being authentic. We keep hearing that for social media to be effective, you must be authentic. […]

Lesson learned from a visit to the Boston Tea Party Ship

September 7, 2012

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What better way to spend a beautiful sunny summer day than near the water? A dear friend invited me to visit the newly opened Boston Tea Party Ship & Museum and we had a blast. I always love it when I’m inspired to write a blog post about my everyday experiences and this was no […]

Another warning about fake guest bloggers

August 8, 2012

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I just had to write this post today and get the word out about another spam guest blogger. Here’s what I received this morning: _____________________________________________________________________________________________________________ Name: Jerson Email: bandagescissor@gmail.com Comment: Hi, I came to see your site https://nancyloderick.com/. A lot of your posts are interesting and informative with something new to give. If you want […]

7 tips for effective calls to action

July 26, 2012

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If you want to use your blog for lead generation, you must have a relevant call to action. A call to action is something that causes the reader to act. I recently had the pleasure of hearing David Wells speak at WordCamp Boston 2012. David is a Marketing, Web Development and Social Media consultant. His […]

3 big marketing mistakes and how to fix them

July 19, 2012

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Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]

How to build a social business

June 29, 2012

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I recently attended the Enterprise 2.0 Conference in Boston. Building a Social Business was this year’s theme. It is here that I learned about the latest technology trends and tools that will help make businesses more efficient and productive. Since I’m all about efficiency and technology, this conference was especially interesting to me. Here are […]

Enough with the newsletters!

June 22, 2012

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Dear Colleague, Even though it’s been almost 20 years since we’ve worked together, I’m glad we keep in touch periodically. I do enjoy hearing what you’re doing. We’ve helped each other over the years and I’m grateful for that. I’m glad you’ve found a new career. I wish you much success. I’m not glad that […]

WordCamp NYC 2012 – an excellent adventure

June 15, 2012

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What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]