Browsing All posts tagged under »writing«

Another warning about fake guest bloggers

August 8, 2012

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I just had to write this post today and get the word out about another spam guest blogger. Here’s what I received this morning: _____________________________________________________________________________________________________________ Name: Jerson Email: bandagescissor@gmail.com Comment: Hi, I came to see your site https://nancyloderick.com/. A lot of your posts are interesting and informative with something new to give. If you want […]

Unexpected benefits of blogging

August 2, 2012

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Why blog? For me, the reasons are many: to improve my writing, to create an effective online presence, to learn more about technology, to add structure to my life. And the list goes on. Blogging is also about connecting with others. This came true for me in a very special way recently when I reconnected […]

7 tips for effective calls to action

July 26, 2012

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If you want to use your blog for lead generation, you must have a relevant call to action. A call to action is something that causes the reader to act. I recently had the pleasure of hearing David Wells speak at WordCamp Boston 2012. David is a Marketing, Web Development and Social Media consultant. His […]

3 big marketing mistakes and how to fix them

July 19, 2012

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Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]

Enough with the newsletters!

June 22, 2012

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Dear Colleague, Even though it’s been almost 20 years since we’ve worked together, I’m glad we keep in touch periodically. I do enjoy hearing what you’re doing. We’ve helped each other over the years and I’m grateful for that. I’m glad you’ve found a new career. I wish you much success. I’m not glad that […]

WordCamp NYC 2012 – an excellent adventure

June 15, 2012

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What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]

How a torn hip cartilage made me more creative

April 25, 2012

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I am sitting here, fidgeting away. I tore some cartilage in my hip and I can’t move as much as I would like. I could use this as an excuse to drown my sorrows in food or to be distracted from my job search. Instead, I’m rev’ed up and full of energy. Why? How my […]

4 Blog Content Tips

April 18, 2012

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Blogging is not like other writing, it’s a lot more informal and it’s on the web. People have the attention spans of gnats these days, so you need to grab their attention quickly. Here are some practical tips for writing easily read blog posts: 1. Use formatting. People like to skim articles, so this will […]

How to create a content strategy – 7 steps

April 11, 2012

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Gone are the days of push marketing. Who ever bought something because of those annoying in your face ads? Now, it’s all about creating valuable content that has people coming back again and again to you. Content strategy is NOT selling your products and services. It’s selling your knowledge and developing trust with your customers. […]

10 Quick and Easy Content Ideas

March 28, 2012

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Even the most creative among us get writer’s block sometimes. Effective marketing is all about creating valuable and interesting content. Here are some quick ideas to jump start your content marketing. 1. First and foremost, mix things up! If you usually write something, do a video instead. If the thought of filming a video leaves […]