Browsing All posts tagged under »social media«

The little plant that could

September 10, 2014

12

The driveway is pavement and the garage floor is concrete. There is the smallest space where they meet. The sun beats down on this every day. There must be all of a teaspoon of soil in the space. Yet, a little seed landed here took root. The portulaca is flourishing. Who would have thought? Seeing […]

8 secrets of a successful product launch

May 21, 2014

Comments Off on 8 secrets of a successful product launch

Another favorite session from Product Camp at the Microsoft NERD Center was given by Hubspot, a Cambridge-based company that is the world’s leading inbound marketing and sales platform. Maggie Hibma and Jeffery Russo, Product Marketing Specialists at Hubspot. There are no secrets really, but this makes for an intriguing title, doesn’t it? It’s all quite […]

More latest marketing trends – big ideas

September 11, 2013

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There was so much content at the Hubspot Inbound Marketing Conference, it was really hard deciding which sessions to attend. It was also a fun challenge to figure out how to summarize what I’ve learned. I probably could write a year’s worth of blog posts on what I learned! So the second theme of the […]

Latest marketing trends – be human

September 4, 2013

21

I had a blast at the recent Hubspot Inbound Marketing Conference. It was held August 19-22 at the Hynes Convention Center in the Back Bay area of Boston. I love, love, love going into the city. I also love learning new things and hearing what is new in marketing. You may be asking, “what the […]

Are you a Facebook fan?

March 20, 2013

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I love how my blog ideas come to me through my everyday activities. This post came out of a simple question from my husband, “Do you hit “like” for Facebook Fan pages?” My first response was, “No way, I have no interest in big companies and their products. They only want me to “like” their […]

What’s in a name?

February 20, 2013

14

For marketing and branding, a good name is key. The name of a product, service or company should reflect the essence of it. As a marketing person, I should be quite creative right? This is true most of the time, but I’m stuck on thinking of a catchy name for my new fitness and health […]

My 2012 blogging in review

January 10, 2013

8

The WordPress.com stats helper monkeys prepared a 2012 annual report for my blog. Here’s an excerpt: 600 people reached the top of Mt. Everest in 2012. This blog got about 5,700 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 10 years to get […]

The Internet – too much of a good thing

August 15, 2012

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Knowledge is power and making an informed decision requires information. That’s what the Internet is for, right? I agree, with some reservations. I have been having lots of pain in my right hip and it’s getting worse, not better. This is in spite of resting it, which has been driving me crazy, since I love […]

Unexpected benefits of blogging

August 2, 2012

4

Why blog? For me, the reasons are many: to improve my writing, to create an effective online presence, to learn more about technology, to add structure to my life. And the list goes on. Blogging is also about connecting with others. This came true for me in a very special way recently when I reconnected […]

3 big marketing mistakes and how to fix them

July 19, 2012

2

Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]

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