I’m torn about summer coming to an end. On one hand, I will miss all the hours of daylight. I love getting up early – can we say 4 am?. By the time I’m done with my healthy breakfast at 5 am, it’s already getting light outside. On the other hand, this has been a […]
I just had to write this post today and get the word out about another spam guest blogger. Here’s what I received this morning: _____________________________________________________________________________________________________________ Name: Jerson Email: bandagescissor@gmail.com Comment: Hi, I came to see your site https://nancyloderick.com/. A lot of your posts are interesting and informative with something new to give. If you want […]
If you want to use your blog for lead generation, you must have a relevant call to action. A call to action is something that causes the reader to act. I recently had the pleasure of hearing David Wells speak at WordCamp Boston 2012. David is a Marketing, Web Development and Social Media consultant. His […]
Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]
I recently attended the Enterprise 2.0 Conference in Boston. Building a Social Business was this year’s theme. It is here that I learned about the latest technology trends and tools that will help make businesses more efficient and productive. Since I’m all about efficiency and technology, this conference was especially interesting to me. Here are […]
What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]
**SPOILER ALERT**This post is not going to be about how and why companies should embrace Facebook ads. It’s written from the perspective of the target audience (me). I know that ads are a ‘necessary evil,’ especially on free websites. I hate ads! They are annoying, irrelevant and in my face. That’s why I use Firefox […]
I am sitting here, fidgeting away. I tore some cartilage in my hip and I can’t move as much as I would like. I could use this as an excuse to drown my sorrows in food or to be distracted from my job search. Instead, I’m rev’ed up and full of energy. Why? How my […]
Blogging is not like other writing, it’s a lot more informal and it’s on the web. People have the attention spans of gnats these days, so you need to grab their attention quickly. Here are some practical tips for writing easily read blog posts: 1. Use formatting. People like to skim articles, so this will […]
Gone are the days of push marketing. Who ever bought something because of those annoying in your face ads? Now, it’s all about creating valuable content that has people coming back again and again to you. Content strategy is NOT selling your products and services. It’s selling your knowledge and developing trust with your customers. […]
Nancy Loderick's Blog 
September 12, 2012
6