marketing | Nancy Loderick's Blog

Browsing All Posts filed under »marketing«

Nancy vs. Smartphone – Round 1

December 10, 2014

Round 1 of Nancy vs. Smartphone has ended. It’s a tie. Here’s the story. 1. The delivery. Ever since I ordered my new toy smartphone, I have been running to the window, anxiously waiting for the UPS guy to deliver the package. I see a UPS truck come down the street – hurray! But it […]

The smartphone saga

December 3, 2014

to I have decided to enter the 21st century and buy a smart phone. I really, really wanted the new and super cool iPhone 6, but my cheapness, er common sense, prevailed. Before this, I had a TracFone, which isn’t fun or sexy, but it is dirt cheap and does the trick. After […]

Mystery solved

November 19, 2014

So for those of you waiting on the edge of your seat for the answer to last week’s, What is it???, the answer is here. It is a Netgear Nighthawk Smart Wi-Fi Router. What?? In English terms, it’s a machine that allows your computer, smartphone, tablet or any other device to connect to the Internet […]

Marketing trends – content and story telling

October 22, 2014

Creating engaging content was another big topic at the Inbound Marketing Conference. These days, everyone is bombarded with information and it is overwhelming. How do you stand out from the crowd? Telling a good story is a great way to do this. For effective content you should: 1. Tell a story. Since the beginning of […]

Marketing Trends – it’s all about people

October 15, 2014

I was laughing to myself the entire time I was at the Inbound Conference; we all wanted to learn about the latest trends. Marketing is all about people. Oh yes, that was an earth shattering revelation. I’ve been in the business world over 25 years and it is fascinating to me to see how some […]

How I spent my September

October 8, 2014

A slightly different twist than “How I spent my summer vacation.” Well you all know how I spent my summer – kayaking and eating Blizzards from the Dairy Queen. Now it’s time to buckle down and get serious. Fall is my favorite time of year; I have so much energy because of the clear, crisp […]

How to lose a customer in 3 easy steps

October 1, 2014

It’s not enough to have polite and nice people doing customer service. There should also be follow-through and results. A recent experience with our cable company brought this point home to me. Everyone loves to hate their cable company. I don’t think there is any cable company that is known for even mediocre service. We […]

How do you know when it’s time for a change?

September 17, 2014

Change is hard and it is scary. But it can also be exhilarating. I got to thinking about this as I change my exercise rotation. I’ve had a very successful run at doing barre (ballet-type) exercises. I think it’s time for a change though and so I’ve been doing P90X3. (Which stands for Power 90 […]

The little plant that could

September 10, 2014

The driveway is pavement and the garage floor is concrete. There is the smallest space where they meet. The sun beats down on this every day. There must be all of a teaspoon of soil in the space. Yet, a little seed landed here took root. The portulaca is flourishing. Who would have thought? Seeing […]

All it takes is 10 minutes

July 2, 2014

Okay, I am now convinced that a 10 minute interval is a very good thing. No surprise, some exercise convinced me. I used to think that if I couldn’t exercise for a solid 60 minutes, that it wasn’t worth exercising. Well, life gets in the way sometimes. I love how a quick 10 minute stretch […]