nancy pink exercise clothes May 27, 2015
springtime in new england May 20, 2015

Targeted marketing – good or bad?

May 13, 2015

6

targeted marketing

Targeted marketing is a process of identifying potential customers and promoting products and services via mediums that are most likely to reach those customers. Targeting is a marketing buzzword. I dislike buzzwords, heck I even dislike the word “buzzword.”When I did a search for images of “targeted marketing,” all the images showed a dart pointed […]

Tires or tools?

May 6, 2015

22

tiny tire

I had to get two new tires for my car. What did I do? Of course I asked Mr. Ken, the car guy, to help me. His words to me were “Toyo.” What? Is that short hand for Toyota? Nope, it’s a type of tire. Since small cars have small tires, the tires should be […]

Reflections on the workplace today

April 29, 2015

7

another millenial on bike

I attended one of my fun marketing seminars the other day. It was held in an office near the North End of Boston. It’s a cool place. As I was sitting in the conference room, I watched as the employees came into work. This is what I saw: Well maybe the employees weren’t quite this […]

One space or two?

April 22, 2015

20

one or two space controversy

I don’t know if you’ve been keeping up to date on the latest controversy. No, it’s not about the Boston Marathon Bombings or Obamacare or Hillary Clinton, it’s about whether or not you should have one space or two spaces after the end of sentence. Okay, so maybe I spend a little too much time […]

Smartphone found!

April 15, 2015

11

smartphone and mr. ken found

Alas, the mystery has been solved! I should have known better. Mr. Ken went to his very favorite store and had his very favorite food – a donut! He captured the moment with the missing smartphone. He claims he tried to make a video of the moment, but I think he was so focused on […]

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