Browsing All Posts filed under »social media«

6 Tips How to Use Social Media Effectively

March 9, 2012

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Social media is everywhere and it can be overwhelming to keep up with it all. How much time should you devote to online marketing and social media? Where should you focus your efforts? These 6 tips for using social media effectively should help you plan your time. 1. Determine your goals. Exactly what are you […]

Too much technology!

February 23, 2012

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Technology has touched all of our lives and in many ways, has improved them. These days I think there’s too much emphasis on technology. A recent example drove this point home for me. How do you know that you have too much technology in your life? 1. You are stiff and sore at the end […]

3 Fatal Social Media Mistakes and How to Avoid Them

January 19, 2012

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  We’re all into social media now – even the baby boomers like myself. I must be getting crankier in my old age because social media is really starting to annoy me. Or should I say certain actions in social media are very annoying. My top 3 annoyances in social media: 1. Asking your network […]

My 2011 Blog year in review

January 12, 2012

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The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people. The most used […]

Beware of guest bloggers

December 8, 2011

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Having a guest blogger for your blog can be a wonderful thing. You get new ideas, new perspective and even a new audience. However, there is a scam going on in the blogospshere that you should know about. These supposed guest bloggers are nothing more than scam artists who want to use your blog to […]

A failure to communicate and how to fix it

November 9, 2011

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  It’s amazing how a failure to communicate can derail things. I’ve seen several examples over the past few weeks. The fixes are simple and it’s too bad that they didn’t happen. The most telling example I’ve seen so far: I’m part of a job search group. We share leads and encouragement. This is as […]

Lessons learned from entrepreneurs at FutureM

October 6, 2011

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I spent a fascinating week at the FutureM conference, where leading marketers and technologists shared their knowledge. It was a wonderful experience. Every session was presented by one or more successful entrepreneurs. As I listened to them speak, I started feeling very inadequate. I’ve had the same training as many of these folks, but ended […]

What is the future of Marketing in Massachusetts?

September 28, 2011

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    The first FutureM session that I attended was, “Massachusetts: The Future of Marketing is Here.” As a long-time Massachusetss resident, I was especially interested in this session. Even though this talk was about Massachusetts, we can all learn from the thoughts expressed by the panel. On the panel were: Karen Spilka – Massachusetts […]

How Lady Gaga helped me to be more creative

August 4, 2011

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I don’t really know much about Lady Gaga since my tastes run more to Bach, Mozart, and Vivaldi.  As I sat down to write this week’s blog post, I was thinking.  Okay, I was procrastinating and perusing fitness websites.  My mind started to wander, as it often does, and I started looking for 10 minute […]

How to integrate social media with your website

May 3, 2011

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True to the ‘geek’ nature of Boston BarCamp 6, the second session that I attended was on “True Social Media Integration with Websites.” This talk was given by David Friedman, President and Founder of Boston Logic Technology Partners, a real estate web design and web marketing firm. Here are the highlights from his talk. A […]