marketing | Nancy Loderick's Blog

Browsing All Posts filed under »marketing«

9 Tips for Succeeding in Business

March 23, 2012

The material in this blog post is thanks to Scott Savitz, a very successful entrepreneur and founder of Shoebuy.com. I attended Foley Hoag’s Emerging Enterprise Center Tech Talk Tuesday this week and Scott was one of the speakers. Scott’s talk was geared towards entrepreneurs, but these tips can apply to anyone wanting to succeed in […]

6 Tips How to Use Social Media Effectively

March 9, 2012

Social media is everywhere and it can be overwhelming to keep up with it all. How much time should you devote to online marketing and social media? Where should you focus your efforts? These 6 tips for using social media effectively should help you plan your time. 1. Determine your goals. Exactly what are you […]

5 Tips How to Make Your Website Successful

March 1, 2012

As you probably know, fitness and outdoor activites are my passion. I was very excited to find a website called Sparkpeople.com. Sparkpeople has all the elements of a successful website and community. I would now be able to easily track my exercise and nutrition. My 5 tips on making your website successful: 1. Create […]

Secrets of successful teamwork

February 16, 2012

I’m active in several professional associations. I do this because I want to meet new people, build my skills and most importantly becasue I want to give back. One organization has it right and another has a ways to go. Both of these groups have people who are: **committed to the cause **smart **hard working. […]

Lessons learned from the Super Bowl

February 9, 2012

Now that the excitement has died down from the Super Bowl, we can reflect on what happened. Even though I live in Boston, I am not a football fan. I still don’t understand the appeal of very large men jumping on top of each other. Of course, if I were to get paid millions of […]

3 Fatal Social Media Mistakes and How to Avoid Them

January 19, 2012

We’re all into social media now – even the baby boomers like myself. I must be getting crankier in my old age because social media is really starting to annoy me. Or should I say certain actions in social media are very annoying. My top 3 annoyances in social media: 1. Asking your network […]

My 2011 Blog year in review

January 12, 2012

The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people. The most used […]

Is it selling or is it annoying the customer?

December 15, 2011

Maybe I’m just getting cranky in my old age, or maybe the holiday stress is getting to me. I have finally had it with my bank. I used to love Citizens Bank, they were somewhat quirky, but provided friendly service. Now, whenever I go to a branch, or call their Customer Service line, I am […]

A failure to communicate and how to fix it

November 9, 2011

It’s amazing how a failure to communicate can derail things. I’ve seen several examples over the past few weeks. The fixes are simple and it’s too bad that they didn’t happen. The most telling example I’ve seen so far: I’m part of a job search group. We share leads and encouragement. This is as […]

How NOT to communicate with clients

October 20, 2011

There are literally hundreds of blog posts and other articles out there about best practices in marketing. I love reading and learning about these. A recent example reminded me what NOT to do. We recently received a notice in our mailbox, telling us about some upcoming work being done to the water pipes on our […]