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Coming full circle

December 21, 2011

This is the time of year when I pause and give thanks for all my blessings. I’m grateful for my family and friends and for my good health. I try to give back all year long. I do it because it feels good and not because I expect anything in return. But, good things are […]

Is it selling or is it annoying the customer?

December 15, 2011

Maybe I’m just getting cranky in my old age, or maybe the holiday stress is getting to me. I have finally had it with my bank. I used to love Citizens Bank, they were somewhat quirky, but provided friendly service. Now, whenever I go to a branch, or call their Customer Service line, I am […]

Beware of guest bloggers

December 8, 2011

Having a guest blogger for your blog can be a wonderful thing. You get new ideas, new perspective and even a new audience. However, there is a scam going on in the blogospshere that you should know about. These supposed guest bloggers are nothing more than scam artists who want to use your blog to […]

Lessons learned from baking a pie

December 1, 2011

Thanksgiving is my favorite holiday and not just because of the food focus. It’s a time to gather with family and friends and to reflect and be thankful for all the good things in my life. This year I volunteered to bake the pies. Rather, I was volunteered. 🙂 I can barely boil water, so […]

Three big ideas from IDEAS Boston

November 17, 2011

I was very fortunate to attend the 2011 IDEAS Boston Conference. IDEAS Boston is a unique event where some of the region’s leading thinkers from every imaginable sector push boundaries and share their latest big ideas to create fertile ground for innovation. A big thank you to Bobbi Carlton and Mass Innovation Nights for providing […]

A failure to communicate and how to fix it

November 9, 2011

It’s amazing how a failure to communicate can derail things. I’ve seen several examples over the past few weeks. The fixes are simple and it’s too bad that they didn’t happen. The most telling example I’ve seen so far: I’m part of a job search group. We share leads and encouragement. This is as […]

Surprising insights from a John F Kennedy Library visit

October 27, 2011

My two best friends and I are on a library kick and we’re trying to get more culture in our lives. This past weekend we visited the John F. Kennedy Library in South Boston. We initially planned to go because they were going to have a special exhibit about Jackie Kennedy Onassis, not so much […]

How NOT to communicate with clients

October 20, 2011

There are literally hundreds of blog posts and other articles out there about best practices in marketing. I love reading and learning about these. A recent example reminded me what NOT to do. We recently received a notice in our mailbox, telling us about some upcoming work being done to the water pipes on our […]

Four simple marketing ideas that will make you shine

October 13, 2011

We all are marketers to some extent. Whether you have the word “marketing” in your job title or even if you’re a behind-the-scene programmer, you may need to sell your ideas or approach to your users or your manager. A few months ago at Boston BarCamp 6, an unconference held at MIT, I heard Jonathan […]

Lessons learned from entrepreneurs at FutureM

October 6, 2011

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I spent a fascinating week at the FutureM conference, where leading marketers and technologists shared their knowledge. It was a wonderful experience. Every session was presented by one or more successful entrepreneurs. As I listened to them speak, I started feeling very inadequate. I’ve had the same training as many of these folks, but ended […]