Browsing All posts tagged under »business«

Are you for real?

September 19, 2012

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It took me until my 40’s to be real. Up until then, I was following what I thought I “should” be doing. Now I follow my heart. And you know what? I’m happier and more successful. It’s also about being authentic. We keep hearing that for social media to be effective, you must be authentic. […]

Lesson learned from a visit to the Boston Tea Party Ship

September 7, 2012

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What better way to spend a beautiful sunny summer day than near the water? A dear friend invited me to visit the newly opened Boston Tea Party Ship & Museum and we had a blast. I always love it when I’m inspired to write a blog post about my everyday experiences and this was no […]

Unexpected benefits of blogging

August 2, 2012

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Why blog? For me, the reasons are many: to improve my writing, to create an effective online presence, to learn more about technology, to add structure to my life. And the list goes on. Blogging is also about connecting with others. This came true for me in a very special way recently when I reconnected […]

7 tips for effective calls to action

July 26, 2012

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If you want to use your blog for lead generation, you must have a relevant call to action. A call to action is something that causes the reader to act. I recently had the pleasure of hearing David Wells speak at WordCamp Boston 2012. David is a Marketing, Web Development and Social Media consultant. His […]

3 big marketing mistakes and how to fix them

July 19, 2012

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Popular advice in social media is to “fail fast, try again and fail forward.” I take issue with this statement. First impressions count and if you’ve made a bad first impression, it’s very hard to correct that. Some recent marketing mistakes brought this home to me. Here are 3 big marketing mistakes that you should […]

How to build a social business

June 29, 2012

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I recently attended the Enterprise 2.0 Conference in Boston. Building a Social Business was this year’s theme. It is here that I learned about the latest technology trends and tools that will help make businesses more efficient and productive. Since I’m all about efficiency and technology, this conference was especially interesting to me. Here are […]

Enough with the newsletters!

June 22, 2012

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Dear Colleague, Even though it’s been almost 20 years since we’ve worked together, I’m glad we keep in touch periodically. I do enjoy hearing what you’re doing. We’ve helped each other over the years and I’m grateful for that. I’m glad you’ve found a new career. I wish you much success. I’m not glad that […]

WordCamp NYC 2012 – an excellent adventure

June 15, 2012

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What happens when you combine WordCamp with New York City? An excellent adventure! WordCamp NYC 2012 came back after an 18 month hiatus. The fun took place June 9 – 10 at Baruch College. This WordCamp was blast for so many reasons. Not only did I learn some new blogging tips at WordCamp NYC 2012, […]

How yoga helped me succeed in business

June 7, 2012

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At first glance yoga and business seem to be exact opposites. To use yoga terms, yin and yang. Yoga is about feeling calm and centered, while business is about being alert and winning. That may be true, but if you dig deeper, you’ll see it’s much more than that. I’m currently doing an 108 day […]

Lessons learned from the Facebook IPO

May 31, 2012

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Unless you live in a cave, you’ve heard about Facebook’s IPO on May 18th. To say there’s been a lot of controversy surrounding this is an understatement. The facts: May 18th stock valued at $38.00 per share May 18th Market Value = $100 billion. (yes, that’s a billion, not a million!) This was the second […]