writing | Nancy Loderick's Blog

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How to use online review sites

April 4, 2012

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I recently attended a fascinating session about the importance of online review sites. This session was given by Francis Skipper and Halley Sheffield of 451 Marketing, a public relations, social media marketing and search marketing agency. The information they presented was so helpful, I just had to blog about it. Why are online review sites […]

10 Quick and Easy Content Ideas

March 28, 2012

Even the most creative among us get writer’s block sometimes. Effective marketing is all about creating valuable and interesting content. Here are some quick ideas to jump start your content marketing. 1. First and foremost, mix things up! If you usually write something, do a video instead. If the thought of filming a video leaves […]

Lessons learned from playing Sudoku

February 2, 2012

Playing Sudoku is one of my favorite ways to relax. For those of you unfamiliar with Sudoku, it’s: A puzzle in which players insert the numbers one to nine into a grid consisting of nine squares subdivided into a further nine smaller squares in such a way that every number appears once in each horizontal […]

Beware of guest bloggers

December 8, 2011

Having a guest blogger for your blog can be a wonderful thing. You get new ideas, new perspective and even a new audience. However, there is a scam going on in the blogospshere that you should know about. These supposed guest bloggers are nothing more than scam artists who want to use your blog to […]

Three big ideas from IDEAS Boston

November 17, 2011

I was very fortunate to attend the 2011 IDEAS Boston Conference. IDEAS Boston is a unique event where some of the region’s leading thinkers from every imaginable sector push boundaries and share their latest big ideas to create fertile ground for innovation. A big thank you to Bobbi Carlton and Mass Innovation Nights for providing […]

How NOT to communicate with clients

October 20, 2011

There are literally hundreds of blog posts and other articles out there about best practices in marketing. I love reading and learning about these. A recent example reminded me what NOT to do. We recently received a notice in our mailbox, telling us about some upcoming work being done to the water pipes on our […]

How to stop procrastinating

June 16, 2011

We’re all guilty of procrastination, some more than others. I hate to admit it, but I’ve been stuck in the procrastination mode for a while. I know I need to find a job. I know what I need to do in order to find a job. I write about finding a job. Yet, have I […]

Content is king – what?

January 25, 2011

What the heck does content have to do with kings? You may be wondering the same thing. Or maybe not, in which case you can skip reading this post. Content is king simply means that content is the best way to extend your reach over the Internet. Gone are the days of “push” marketing, where […]

My Blog: 2010 in review

January 4, 2011

The stats helper monkeys at WordPress.com mulled over how my blog did in 2010, and here’s a high level summary of its overall blog health: The Blog-Health-o-Meter™ reads Wow. Crunchy numbers A Boeing 747-400 passenger jet can hold 416 passengers. This blog was viewed about 3,100 times in 2010. That’s about 7 full 747s. In […]

High stress level = high creativity level?

December 22, 2010

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To say my life is stressful right now is an understatement. Here’s what I’m currently dealing with: * expensive and involved dental surgery * doubling of health insurance premiums * increasing health issues with my mother and mother-in-law * continued poor economy in Massachusetts. Surprsingly, my creativity is also high. I’ve written ten blog […]