Browsing All posts tagged under »social media«

3 Fatal Social Media Mistakes and How to Avoid Them

January 19, 2012

2

  We’re all into social media now – even the baby boomers like myself. I must be getting crankier in my old age because social media is really starting to annoy me. Or should I say certain actions in social media are very annoying. My top 3 annoyances in social media: 1. Asking your network… [Read more…]

My 2011 Blog year in review

January 12, 2012

4

The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people. The most used… [Read more…]

A failure to communicate and how to fix it

November 9, 2011

2

  It’s amazing how a failure to communicate can derail things. I’ve seen several examples over the past few weeks. The fixes are simple and it’s too bad that they didn’t happen. The most telling example I’ve seen so far: I’m part of a job search group. We share leads and encouragement. This is as… [Read more…]

How to integrate social media with your website

May 3, 2011

0

True to the ‘geek’ nature of Boston BarCamp 6, the second session that I attended was on “True Social Media Integration with Websites.” This talk was given by David Friedman, President and Founder of Boston Logic Technology Partners, a real estate web design and web marketing firm. Here are the highlights from his talk. A… [Read more…]

How to build better online communities

April 27, 2011

2

Social media is all about community. Even though most of us are glued to our iPhones and Blackberries, we are doing this so that we can be connected to other people. I say, “what about looking up from these devices and having a face-to-face conversation instead?” Alas, that’s a topic for another blog post. This… [Read more…]

How to be authentic with Social Media – 5 tips

April 13, 2011

7

Being authentic is important in your personal brand. It’s also important when you use social media for either business or personal means. I attended a very interesting session about “Being an Authentic Voice in Social Media,” which was co-sponsored by the American Marketing Association Boston Chapter and the Social Media Club of Boston. The panelists… [Read more…]

Content is king – what?

January 25, 2011

6

What the heck does content have to do with kings? You may be wondering the same thing. Or maybe not, in which case you can skip reading this post. Content is king simply means that content is the best way to extend your reach over the Internet. Gone are the days of “push” marketing, where… [Read more…]

How to build a better website

November 3, 2010

4

Another great FutureM Conference session was “A Webiste Makeover Event: The Future Face of Digital Business.” As a person who helps companies build better websites, I was particularly interested in this event. The speakers: Richard Banfield – CEO of Fresh Tilled Soil, which designs web interfaces for entrepreneurs. Chris Merrill – CEO of Super Web-o-Matic,… [Read more…]

Use new rules of customer engagement to your advantage

October 26, 2010

6

What does marketing success mean? Getting customers, engaging customers and keeping customers. A FutureM Conference session, “Harnessing New Methods of Customer Engagement,” addressed this. The panelists were some heavy hitters from successful companies, so it was great to hear their perspectives. The panelists: John Meyer – CEO of Axciom. Axciom is a global interactive marketing… [Read more…]

What writing has taught me about life

September 8, 2010

9

  So I’ve finally found my voice. It took long enough, but better late than never. I love to write and I love to teach others about technology. Blogging and writing book reviews is the perfect combination. What writing has taught me about life: 1. It takes courage to follow your passion. All along the… [Read more…]

Follow

Get every new post delivered to your Inbox.

Join 32 other followers