Browsing All posts tagged under »online presence«

Too much technology!

February 23, 2012

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Technology has touched all of our lives and in many ways, has improved them. These days I think there’s too much emphasis on technology. A recent example drove this point home for me. How do you know that you have too much technology in your life? 1. You are stiff and sore at the end […]

What’s the hype about Skype?

March 1, 2011

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You take a computer, add voice and video and what do you get? Skype! For those of you unfamiliar with Skype, it’s a software application that allows you to make calls over the internet. You can call any other Skype user via the Internet for free. Besides being free, you can enable the video portion, […]

Five content mistakes and how to fix them

February 1, 2011

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I describe myself as a Content Marketing Strategist.  Most people ask, “what the heck is that?”   Simply put, content marketing is the creation and delivery of valuable information to prospects and customers.  It’s easier said than done. I heard a great presentation by Joe Pulizzi, Executive Director of Content Marketing Institute and co-author of “Get […]

How to build a better website

November 3, 2010

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Another great FutureM Conference session was “A Webiste Makeover Event: The Future Face of Digital Business.” As a person who helps companies build better websites, I was particularly interested in this event. The speakers: Richard Banfield – CEO of Fresh Tilled Soil, which designs web interfaces for entrepreneurs. Chris Merrill – CEO of Super Web-o-Matic, […]

How hiking has improved my online marketing skills

September 15, 2010

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  It is only fitting that my inspiration for this post came to me as I was nearing the summit of Mt. Monadnock in New Hampshire. The weather was classic New England early fall with a brilliant blue sky and sun shining brightly on the yellow birch leaves. Hiking has touched my life in so […]

Writing adventures at Amazon.com

August 31, 2010

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I love to read, to write and to expand my online presence. So writing book reviews for Amazon is a natural for me. I’ll admit it, I used to just read mysteries. They’re great escape, but they don’t exactly make you think. I chose to expand my repertoire with biographies, business books and technology books. […]

I just don’t get this Twitter thing

August 25, 2010

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Tweet, tweet. Twitter terms are cute, but so what? I’ve read a lot about how to use Twitter effectively, but I still don’t get it. I just don’t care for hourly updates, even from experts. I mean, no one can be THAT interesting all the time. I try to practice good Twitter etiquette. If someone […]

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