Browsing All Posts filed under »social media«

3 Fatal Social Media Mistakes and How to Avoid Them

January 19, 2012

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  We’re all into social media now – even the baby boomers like myself. I must be getting crankier in my old age because social media is really starting to annoy me. Or should I say certain actions in social media are very annoying. My top 3 annoyances in social media: 1. Asking your network… [Read more…]

My 2011 Blog year in review

January 12, 2012

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The WordPress.com stats helper monkeys prepared a 2011 annual report for this blog. Here’s an excerpt: A New York City subway train holds 1,200 people. This blog was viewed about 4,700 times in 2011. If it were a NYC subway train, it would take about 4 trips to carry that many people. The most used… [Read more…]

Beware of guest bloggers

December 8, 2011

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Having a guest blogger for your blog can be a wonderful thing. You get new ideas, new perspective and even a new audience. However, there is a scam going on in the blogospshere that you should know about. These supposed guest bloggers are nothing more than scam artists who want to use your blog to… [Read more…]

A failure to communicate and how to fix it

November 9, 2011

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  It’s amazing how a failure to communicate can derail things. I’ve seen several examples over the past few weeks. The fixes are simple and it’s too bad that they didn’t happen. The most telling example I’ve seen so far: I’m part of a job search group. We share leads and encouragement. This is as… [Read more…]

Lessons learned from entrepreneurs at FutureM

October 6, 2011

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I spent a fascinating week at the FutureM conference, where leading marketers and technologists shared their knowledge. It was a wonderful experience. Every session was presented by one or more successful entrepreneurs. As I listened to them speak, I started feeling very inadequate. I’ve had the same training as many of these folks, but ended… [Read more…]

What is the future of Marketing in Massachusetts?

September 28, 2011

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    The first FutureM session that I attended was, “Massachusetts: The Future of Marketing is Here.” As a long-time Massachusetss resident, I was especially interested in this session. Even though this talk was about Massachusetts, we can all learn from the thoughts expressed by the panel. On the panel were: Karen Spilka – Massachusetts… [Read more…]

How Lady Gaga helped me to be more creative

August 4, 2011

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I don’t really know much about Lady Gaga since my tastes run more to Bach, Mozart, and Vivaldi.  As I sat down to write this week’s blog post, I was thinking.  Okay, I was procrastinating and perusing fitness websites.  My mind started to wander, as it often does, and I started looking for 10 minute… [Read more…]

How to integrate social media with your website

May 3, 2011

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True to the ‘geek’ nature of Boston BarCamp 6, the second session that I attended was on “True Social Media Integration with Websites.” This talk was given by David Friedman, President and Founder of Boston Logic Technology Partners, a real estate web design and web marketing firm. Here are the highlights from his talk. A… [Read more…]

How to build better online communities

April 27, 2011

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Social media is all about community. Even though most of us are glued to our iPhones and Blackberries, we are doing this so that we can be connected to other people. I say, “what about looking up from these devices and having a face-to-face conversation instead?” Alas, that’s a topic for another blog post. This… [Read more…]

How to be authentic with Social Media – 5 tips

April 13, 2011

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Being authentic is important in your personal brand. It’s also important when you use social media for either business or personal means. I attended a very interesting session about “Being an Authentic Voice in Social Media,” which was co-sponsored by the American Marketing Association Boston Chapter and the Social Media Club of Boston. The panelists… [Read more…]

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